Safety professionals everywhere are looking for more effective ways to engage their employees and get them focused on safety. Attention spans are shorter than ever. Employees are stressed and distracted and more interested in checking their smartphones than listening to you. YouTube and Instagram have everyone hooked on short, concise visual bursts. Visual communication is the “secret weapon” that can help you capture (and keep) your employees’ attention. In this lively presentation, you will learn:
- Why your employees aren’t hearing you and what you can do about it
- How and why visual communication works and where you can apply it
- How to align your audience to your objectives to ensure that communication is on-target.
- 10 proven and practical strategies to integrate visual communication into your safety program